Aura Arias – Multilingual Marketing Strategist
Last week it was World Cancer Day, this week it’s Valentine’s Day, and so it goes on, every week is a ‘special or different’ day.
What comes into your head when you hear the words ‘Content creation‘? The words ‘content creation’ means exactly that; creating content for your communication channels.
Concepts to remember •Brand identity is how the business wants to be perceived by their customers/consumers. •Brand image is the customers’ current view and perception
Since the start of the lockdown, consumers circumstances and buying habits have changed and brands have been forced to ‘think outside the box’, and some
Defining your target audience is one of the most important tasks. ‘What is a target audience?’ You will ask. A target audience is that group
Even with restrictions easing in many places. The majority of people are still making use of video call platforms to communicate.
